BLAPD: Biometric Liveness Authentication on Personalized Devices

Author

Kavya R

Keywords

Static Password; Username; One-Time Password; Iris image

Abstract

The static password is as yet a foundation for confirmation of numerous sites, application and so on, it is the most prominent and the least secure validation technique. At the point when the aggressor gets the secret word of the client, he can utilize it inside its lifetime. At that point, the assailant can mimic the client for a boundless time. So this structure makes all-out security. On the off chance that one sign into a session, the username can be set as a live iris image. This can’t break security and will be secure, likewise less tedious. In the event that there happen a circumstance that some other client expected to sign in, at that point can set the settings, to give username is the dynamic username. This gives access to control consent. On account of the password, an one-time password is sent to the gadget and will naturally bring from gadget to sign in. This case gives legitimacy time and access control authorization. The plan is to make a one of a kind username and secret key set for every session with the end goal that different security vulnerability in traditional, live iris image username and OTP password frameworks can be handled.

References

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Received : 07 February 2020

?Accepted : 21 May 2020

Published : 04 June 2020

DOI: 10.30726/ijlca/v7.i2.2020.72003

BLAPD: Biometric Liveness Authentication on Personalized Devices

Rule Based Approach for Word Normalization in Transliterated Search Queries

Author

Varsha M. Pathak and Manish R. Joshi

Keywords

Information Retrieval; SMS Based Information System; Vector Space Model; Minimum Edit Distance; Noisy Query; Transliterated Search

Abstract

SMS based Information Systems is the need of the age. Most of the present SMS based information systems send one way SMS based informative text messages generated from respective knowledge systems. By applying information retrieval methodology using models like Vector Space Mode, the systems can allow its users to send queries as per their requirement of information. This makes the system more fruitful from the user’s point of view. This paper is about such initiatives for accessing relevant literature like poems, phrases, Rhymes, stories, abhang and much more. The mobile based quick library access system MQuickLib allows users to access such literature by formulating transliterated queries. The Vector Space Model is used to create the systems knowledge base by processing. The document terms and matched with the query terms by allowing variation in spelling due to transliteration style of the users. The matching score is assigned by devising a set of rules that identify the distance between two terms dk the term from document and qj the query term. The original Levenshtein’s minimum edit distance algorithm is modified by applying this rule based approach. These rules are identified by collecting SMS queries from users for a given set of known queries in Marathi (Devnagari). Experiments were carried out for the collection of Marathi and Hindi literature that mainly include songs, gazals, powadas, bharud and other types. These documents are available in a standard transliteration form like ITRANS (an Indic Transliteration System). This paper elaborated a rule based approach and analyses the results to select appropriate rule based model that is further applied for the development of MQuickLib system.

References

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Received : 28 January 2020

Accepted : 17 May 2020

Published : 04 June 2020

DOI: 10.30726/ijlca/v7.i2.2020.72002

Rule Based Approach for Word Normalization in Transliterated Search Queries

Presenteeism: The Productivity Paradox

Author

Dr. Vijit Chaturvedi and Prof. Sanjeev Bansal

Keywords

Self-esteem; Resilience; College Students

Abstract

As organization are trying to achieve more by less it is evident that the pressure is increasing on the physical and mental health of employees in varied form. Presenteeism refers to reporting at workplace even when ill or even if unwell. This approach is slowly increasing due to the rising reassure of remaining competitive and excelling others in the unending race of competition. This is a more serious issue of concern as the data and conditions of absenteeism can be recorded, measured and diagnosed but presenteeism is comparatively difficult to assess and work upon. In fact presenteeism seems to be affecting the health of the employees much core than absenteeism thus requires a workplace attention in order to preserve the future vitality and organization credibility as a preferred place to work. The present paper emphasizes on various aspects of this concern with respect to the available factors leading to presenteeism, causes and suitable measures to reduce the dysfunctional outcome of this. It also highlights different measures available to measure presenteeism highlighting its striking features from absenteeism. The discussion will aid in bringing forth the relevance of such pertinent issue ensuring long term employee health, organization culture and climate practices intact and ensuring healthy employer employee relation along with employee productivity and efficiency.

References

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[3] Chatterji and Tilley (2002) ‘Sickness, absenteeism and sick pay’, Oxford Economic Papers, Vol. 54, pp. 669–687
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[5] Gosselin and Lauzier (2010), Health,absence, disability, and presenteeism cost estimates of certain physical and mental health conditions affecting US employers’, Journal of Occupational Environmental Medicine, Vol. 46, pp. 398–412.
[6] Gilbreath and Karimi (2012) ‘Supervisor behaviour and employee presenteeism’, International Journal of Leadership Studies, Vol. 7, No. 1.
[7] HERO,(2013). New Findings and Realistic Solutions to Employee Presenteeism: A whitepaper from the Health Enhancement Research Organization’, Health Enhancement Research Organization [Online]. Available from: http://herohealth.org/researchstudies/
[8] Lu et al (2013) cross-cultural examination of presenteeism and supervisory support’, Career Development International, Vol. 18, No. 5
[9] Léger et al,(2006) Professional correlates of insomnia’, SLEEP, Vol. 29, No. 2
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[12] Ramsey (2006) Presenteeism a new problem in the workplace’, Supervision, Vol. 67, No.8.
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[14] Vézina et al (2011) Quebec Survey on Working and Employment Conditions and Occupational Health and Safety, Institute de recherche Robert-Sauvé ensanté et sécurité du travail (IRSST)

Received : 24 January 2020

Accepted : 23 May 2020

Published : 04 June 2020

DOI: 10.30726/ijmrss/v7.i2.2020.72010

Presenteeism: The Productivity Paradox

Corporate Governance in Indian perspective: A case of Grasim Industries

Author

Dr. Arti Chandani and Dr. Mita Mehta

Keywords

Corporate Governance; Management of the Company

Abstract

It is said, “No man is an island entire of himself”. We would like to apply this to the Business Organizations. The owners of any Business organization no matter how competent cannot alone bring the organization in the arena of success. A great deal of cooperation is required on part of the various stakeholders viz. the customers, suppliers, employees, shareholders and the society at large. Corporate Governance has come in vogue after 1932. All this has taken place with the tremendous growth in the size of the corporations. It is not possible for owners to keep control over every activity of the organization. Thus, the need to have specialized managers to manage the various activities has arisen. The Board is required to oversee the working of the company by its managers.

References

[1] Adams, R. B., & Mehran, H. (2012). Bank board structure and performance: Evidence for large bank holding companies. Journal of financial Intermediation, 21(2), 243-267.
[2] Baysinger, B. D., & Butler, H. N. (1985). Corporate governance and the board of directors: Performance effects of changes in board composition. Journal of Law, Economics, & Organization, 1(1), 101-124.
[3] Bloomberg
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[11] M. Mehta and A. Chandani, Empirical Study of Corporate Governance W.R.T. Board of Directors Practices Among Top Five Indian Corporate Sector, International Journal of Management, IT and Engineering, 3(5), (2013), 262-274.
[12] Mehta, M., Neeraja, B., & Chandani, A. (2014). Women CEOs and financial performance of banks: An empirical research of Indian private sector banks. Management-Journal of Contemporary Management Issues, 19(1), 231-246.
[13] Mousa F AI Manaseer , Riyad Mohamad A1, Mohamad A , “The impact of corporate governance on the performance of Jordian Banks” , European Journal of scientific research , Euro journal Publishing , 2012
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Received : 01 January 2020

Accepted : 21 May 2020

Published : 04 June 2020

DOI: 10.30726/ijmrss/v7.i2.2020.72008

Corporate Governance in Indian perspective: A case of Grasim Industries

Corporate Governance and Tata Steel Governance

Author

Dr. Mita Mehta and Dr. Arti Chandani

Keywords

Corporate Governance; Transparency; Responsibilities; Practices

Abstract

Corporate governance denotes the rules, functions and practices which help the organizations to work. The purpose of this report is to review the papers related to corporate governance in various companies, which mainly refers to the employee engagement. The effective corporate governance provides transparency and good business environment to the responsible organizations. On the other hand, the effective corporate governance practices can increase the value of the organization in the competitive environments. The problem is in designing effective corporate governance which provides effective performance to the company and the agency problem. The announcement of a sound corporate governance certainly will not guarantee transparency and the accountability of responsibilities. Irrespective of the gender, the board members have high level of responsibilities and they must be accountable for their role. The human resource is very crucial in an organization. The policy makers must work a lot on the economic outcomes during the options to consider a particular policy. The findings of the research on the corporate governance suggested to implement efficient control procedures internally in the organization which have a cooperative attitude and limitations from the laws created which will help in protecting the investors effectively.

References

[1] Bebchuk, L. & S. Weisbach, M. (2009). The state of corporate governance research. National bureau of economic research.
[2] Bahman, S., Kamran, N., & Mostafa, E. (2014). Corporate social responsibility: A literature review. African Journal Of Business Management, 8(7), 228-234. http://dx.doi.org/10.5897/ajbm12.106
[3] Corporate Governance: An International Review. (2009). Women Directors On Corporate Boards: A Review And Research Agenda, 17(3).
[4] Cuomo, F., Mallin, C., & Zattoni, A. (2015). Corporate Governance Codes: A Review and Research Agenda. Corporate Governance: An International Review, 24(3), 222-241. http://dx.doi.org/ 10.1111/corg.12148
[5] Giovannini, R. (2010). Family ownership, Coporate Governance and Performance of Italian Firms. Guglielmo Marconi Uiversity, Rome, Italy.
[6] Goodwin, S. (2015). Corporate Governance and Hedge Fund Activism. SSRN Electronic Journal. http://dx.doi.org/ 10.2139/ssrn.2646293G20/OECD Principles of Corporate Governance Updated. (2015). Board Leadership, 2015(142), 4-4. http://dx.doi.org/10.1002/bl.30032
[7] Khan, H. (2011). A Literature Review of Corporate Governance. International Conference On E-Business, Management And Economics, 25.
[8] K. Rao, K. & A. Tilt, C. Corporate Governance And Corporate Social Responsibility: A Critical Review, Flinders Business School.
[9] Mehta, M. & Coomar, S. (2016). Literature Review Of Corporate Governance And The Role Of Independent Directors. IJRCM, 7(5).
[10] Mehta, M., Tewari, P., & Chandani, A. (2017). Employee Engagement – Review. A Multidisciplinary Journal Of Global Macro Trends.
[11] Mudel, S. (2017). Creative Accounting and Corporate Governance: – A Literature Review. SSRN Electronic Journal. http://dx.doi.org/10.2139/ssrn.2708464
[12] Pan, L. (2013). A Contemporary Literature Review of Corporate Governance: An Overview. SSRN Electronic Journal. http://dx.doi.org/10.2139/ssrn.2256968
[13] Witherell, B. (2002). Corporate governance and responsibility Foundations of market integrity. Corporate Governance- OECD Principles.
[14] www.tatasteel.com (website accessed on 22nd July 2018)

Received : 01 January 2020

Accepted : 11 May 2020

Published : 04 June 2020

DOI: 10.30726/ijmrss/v7.i2.2020.72007

Corporate Governance and Tata Steel Governance

Consumer Behaviour towards Branded and Unbranded Value Added Agricultural Products in Navsari City

Author

Amit Lathiya, V.M.Thumar, Kuldeep Choudhari and Gautam Parmar

Keywords

Consumer Preference; Consumer Behaviour; Branded and Unbranded Value Added Agricultural Products

Abstract

The study is an attempt to understand different aspects of consumer preference and behaviour on buying branded and unbranded value added agricultural food products. This study aims to identify the buying preference and behaviour of consumer purchase of branded and unbranded food products. For this study information was collected by semi-structured questionnaire method for selected value added agricultural products from 120 respondents of Navsari city. The result of the study revealed that some of the respondents were give more preference toward branded split pigeon pea & basmati rice and some of the respondents were give more preference toward unbranded food products like turmeric powder and sugar. In all the categories of products, higher income group (n3) respondents tend to purchase branded products as compared to other income groups. It is concluded that education of the respondent’s effect their buying behaviour. This study was found that Rantio, Dawat, Ramdev and Madhur are most popular brands of different selected products in Navsari city. Most common source of information for brands is TV/Radio ads followed by friends and relatives and retail shop display respectively. Quality, taste and perceived nutritive value are the top three reasons found for purchase of branded products. Lower income group (n¬1) found to prefer unbranded products as compared to other income groups. Easy availability, lower price and habit found to be most important reasons for purchasing unbranded products. The study will help the manufacturers to make meaningful conclusions on the basis of observations made in the study.

References

[1] Gupta, R. and Jain, V. K. (2014). A study of consumer behavior towards branded food products in urban and rural areas in India, IJMBS, 2(4): 42-47.
[2] Jafersadhiq, A.(2014). A Study on Buying Behavior on Instant Food products at Coimbatore, Research Script, International Journal of Management andHumanities, 1: 26-29.
[3] Mahalaxmi, K.,Pande, V. S., and Mayuresh, M. (2012).Determinants of Consumer Behavior towards Branded & Unbranded Products.SIT Journal of Management, 2(2): 122-138.
[4] Rajakumari, D. (2011). Consumer Satisfaction over Branded and Unbranded Rice In Salem City. Cauvery Research Journal, 4(1 & 2): 44-46.
[5] Saipadma, P. (2018.). A Study on Rural Consumer Buying BehaviorTowards Branded Food Products, M.Sc. (Home Sci.) Thesis, Department Of Family Resource Management, College Of Community Science, Orissa University of Agriculture and Technology, Bhubaneswar, Odisha.
[6] Srinivasan, K. and Nirmala, R. (2014). A study on consumer behavior towards instantfood products, IOSR Journal of Business and Management, 11(16): 17-21.
[7] VibhutiTyagi, A. K. and Pandey, V. (2014). A case study on buying behavior towardsselected branded food products, International Journal of Scientific Researchand Management, 8(2): 1168-1182.
[8] Yuvarani, R. (2013). A study on rural consumer behavior towards selected branded foodproducts in Salem district, International Journal of Scientific Research, 2(2):44-45.

Received : 06 January 2020

Accepted : 12 May 2020

Published : 04 June 2020

DOI: 10.30726/ijmrss/v7.i2.2020.72006

Consumer Behaviour towards Branded and Unbranded Value Added Agricultural Products in Navsari City

Study on Social and Demographic Factors Association with Food Choice in Gujarat

Author

Gautam Parmar and Raju M Rathod

Keywords

Food Choice; Food Preference; Social and Demographic Factors; Association with Food Choice; Factors Affecting Food Choice

Abstract

Food is an important for human life and source to growth and activities. The food choice and food buying behaviour is complex. There are varieties of factors affects to the food choice such as social, demographic, economic, personal etc. The present study aims to understand the social and demographic association with food choice. To fulfill the objectives descriptive research design was employed and cross sectional data from the Gujarat regions were obtained through questionnaire. The 200 respondents were surveyed and the collected data were analysed with descriptive statistics, independent sample t-test, one way ANOVA. The study found that freshness is most influencing factor followed by price for food choice. There is significant difference found for rural and urban for freshness, availability, occasion, and tradition. The significant difference found for freshness and taste across age groups. For price, freshness, taste and status significant difference were found across education groups.

References

[1] Abha Gupta, D. K. (2014). Food Consumption Pattern In Rural India: A Regional Perspective. Journal of Economic & Social Development , Vol. X (1) pp. 1-16.
[2] Alexandra Bargiota, M. D. (2013). Eating habits and factors affecting food choice of adolescents living in rural areas. Hormones , 12(2):246-253
[3] Elena HORSKÁ, J. Ü. (2011). Consumers’ food choice and quality perception: Comparative analysis of selected Central European countries. Vol 10 pp.493-499.
[4] Heena Upadhyay, T. P. (2013). Consumer Expenditure Behaviour in India: A case of rural and urban consumer. International Journal of Business and Management Invention , Vol 2(2) pp.68-73.
[5] J De Irala-EsteÂvez, M. G.-G. (2000). A systematic review of socio-economic differences in food habits in Europe: consumption of fruit and vegetables. European Journal of Clinical Nutrition , Vol.56 pp.706-714.
[6] J.Pollard, S. J. (2002). Factors affecting food choice in relation to fruits and vegetable intake: a review. Nutrition Research Reviews , Vol.15 pp.373-387.
[7] Jabir Ali, S. K. (2010). Buying behaviour of consumers for food products in an emerging economy. British Food Journal , Vol. 112(2) pp.109-124.
[8] Nair, S. .. (2014). Consumer Behavior In Choice Of Food And Branding. 7th Annual EuroMed Conference of the EuroMed Academy of Business (pp. 1160-1169). Norvey: ISBN: 978-9963-711-27-7.
[9] Nazrul Islam, G. U. (2010). Factors affecting coonsmers’ preferences on fast food items in Bangladesh. The journal of Applied Business Research , Vol. 26(4) pp. 131-146.
[10] Oti, J. A. (2018). Factors Influencing Food Choice: Perception of Public and private Junior High School Adolescent Students in Asiakwa in the Estern Region of Ghana. Journal of Food Nutrition , 02(01) pp.
[11] Rajakumari, D. (2010). Consumer Satisfaction Over Branded And Unbranded Rice In Salem City . Cauvery Research Journal , Vol. 4(1&2) pp.44-46.
[12] S.Koukouli, I. A. (2002). Socio-Demographic factors and self-reported functional status: the significance of social support. BMC Helath Service Research , Vo.2 pp.1-13.
[13] Thiruselvakumar D., S. K. (2014). Factors affecting food choice and attitude of choosing food items among adolescents in Sounth India. International Journal of Scientific and Research Publications , VOl.4(4) pp 1-3.

Received : 19 December 2019

Accepted : 12 May 2020

Published : 04 June 2020

DOI: 10.30726/ijmrss/v7.i2.2020.72005

Study on Social and Demographic Factors Association with Food Choice in Gujarat

An Endeavour to Enhance the Reading Skill of Tribal Children through Revival and Usage of Indigenous Adivasi Languages in Mayurbhanj District, Odisha

Author

Lokesh Prasad Dash

Keywords

Reading Skill; Bi-Lingual Children Reading; Revival of Tribal Language

Abstract

The State of Odisha situated in the eastern part of India consists of 30 districts, of which Mayurbhanj is the largest one. The percentage of tribal population in this district is around 60%. Mundari, Santali and Ho are the main tribal languages abundantly spoken by the tribes of Mayurbhanj. But, Odia is used as the state language in the government schools. Most of the teachers of these schools belong to Odia background. Multilingual situation exists in the classrooms. The non-availability of tribal teachers and the existence multilingual situation in the classrooms negatively impacted the reading skill of the tribal children.
Keeping this in view, some project objectives were fixed, and innovations were tested. In order to materialise the project objectives, some strategies were adopted, which are as follows.
• Developing School as an enabling system
• Developing Teacher as a Catalyst
• Creating Reading Culture in the community
• Linkages and Networking with System and Functionaries

The above strategies involved certain activities to revive and promote the beliefs, values, morals, ethics and languages of Indigenous Adivasi culture. Abundant use of tribal oral languages in the classroom both by the teachers and the children, development of bilingual tribal books and their uses in the schools gradually created a stimulating environment for the tribal children, which ultimately led to improve their early reading skill.

References

[1] Cluster study report prepared by “KAARAK”, a Delhi based research Agency, http://kaarak.in/
[2] Multilingual Education in Odisha: A report by Dr.MahendraMishra, http://www.mle-india.net/search/label/Odisha
[3] Project brief report prepared by CARE India, https://www.careindia.org/

Received : 14 January 2020

Accepted : 24 May 2020

Published : 04 June 2020

DOI: 10.30726/ijmrss/v7.i2.2020.72004

An Endeavour to Enhance the Reading Skill of Tribal Children through Revival and Usage of Indigenous Adivasi Languages in Mayurbhanj District, Odisha

Gesture Based Interaction in Immersive Virtual Reality

Author

Divya Udayan J

Keywords

Hand Gesture; Leap Motion Controller; VR Environment

Abstract

Recent development in virtual reality (VR) interaction with 3D camera and sensors like kinect, range camera, leap motion controller etc., has enabled opportunity in development of human computer interaction (HCI) application. Hand gesture is one of the popular ways that people use to interact with the computer. Even automatic hand gesture recognition appears as a suitable means for interacting with virtual reality systems. This paper focuses on the study and analysis of the application based on gesture interaction technology in virtual reality. Customizing gestures for pointing, grabbing, zoom in/out, swap were defined and implemented in unity 3D with leap motion SDK. The effectiveness of the hand gesture was analyzed through recording user experience and questionnaire.

References

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[4] H. Joo, T. Simon, and Y. Sheikh: Total capture: A 3d deformation model for tracking faces, hands, and bodies, in Proceedings of IEEE Conference on Computer Vision and Pattern Recognition (CVPR), ser. CVPR ’18, vol. abs/1801.01615. Washington, DC, USA: IEEE Computer Society, pp. 8320–8329, (2018).
[5] M. Kim, J. Lee, C. Jeon, and J. Kim: A study on interaction of gaze pointer-based user interface in mobile virtual reality environment, Symmetry, vol.9, no.9, pp.189, (2017).
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Received : 06 February 2020
Accepted : 20 May 2020
Published : 04 June 2020
DOI: 10.30726/esij/v7.i2.2020.72011

Gesture Based Interaction in Immersive Virtual Reality

Role Oriented Challenges for User Experience Design in Agile Scrum

Author

Abhijeet Shukla

Keywords

Agile; User Experience Design, UXR, Scrum, Sprint, Business Value

Abstract

Paper is the output of a research study conducted with professional designers to explore the challenges practicing user experience in Agile scrum. The challenges are compiled as eight key postulates. Revealing hidden pain points of designers, this paper gives a clear axis to stakeholders of Agile scrum and Agile organizations to streamline their user experience design process along with the scrum.

References

[1] Collier, Ken W. (2011). Agile Analytics: A Value-Driven Approach to Business Intelligence and Data Warehousing. Pearson Education. pp. 121 ff. ISBN 9780321669544. What is a self-organizing team?
[2] https://medium.com/@warren2lynch/the-brief-of-history-of-scrum-15efb73b4701, 22 Sep 2019
[3] https://www.nngroup.com/articles/agile-not-easy-ux/, 22Sep2018
[4] https://medium.com/@warren2lynch/the-brief-of-history-of-scrum-15efb73b4701 23 Sep 2019
[5] https://www.scrum-institute.org/Scrum_Roles_The_Scrum_Team.php
[6] https://www.mountaingoatsoftware.com/agile/scrum/scrum-tools/sprint-backlog 23Sep2019
[7] Abhijeet Shukla. Sustainable participation of Artificial Intelligence in design process, International Journal of Advance Research, Ideas and Innovations in Technology.
[8] Shukla Abhijeet (Nov 2018). “Psav model: agile method to design human machine interaction for user experience across the platforms”. International Journal of Computer Networking, Wireless and Mobile Communications (IJCNWMC). Vol. 8, Issue 4,: 11, 12, 13.
[9] Shukla Abhijeet (May 2018). “The Gita-in contemporary times; Relevant and applicable for designers”. Journal of Emerging Technologies and Innovative Research (JETIR). 5 (5): 706-709.
[10] Shukla Abhijeet (2018). “Application of PSAV method in interaction steps optimization for user experience design”. International Journal of Advance Research, Ideas and Innovations in Technology. Volume 4, Issue 5: 842.

Received : 29 January 2020

Accepted : 20 May 2020

Published : 04 June 2020

DOI: 10.30726/esij/v7.i2.2020.72010

Role Oriented Challenges for User Experience Design in Agile Scrum

Category Archives: IRDP – Innovative Research Developers and Publishers

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An Endeavour to Enhance the Reading Skill of Tribal Children through Revival and Usage of Indigenous Adivasi Languages in Mayurbhanj District, Odisha

Gesture Based Interaction in Immersive Virtual Reality

Role Oriented Challenges for User Experience Design in Agile Scrum

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