Influence of Social Media Platforms on Higher Education Learners

Ms. R Uma

Social Media, Networking, Entertainment, Students, Academic Performance

In today’s technological world, the Internet holds an essential position in students’ lives. Students utilize the internet for various purposes, such as communication, studying, gaining knowledge, entertainment, etc. This research aims to explore the effects of social networks on students’ physical and psychological well-being. It also investigate how social networks influence students’ academic performance. Ultimately, it determined that excessive social network usage negatively affects students’ physical and mental health. Social Networking Platforms positively influence their academic performance. The research also mentions that social media be taught as a subject or during a workshop/seminar to raise awareness about cybercrimes and the relevant policies (both security and privacy). Social media is a concept centred on a platform for individuals globally to discuss their concerns and viewpoints while sharing information. Social networking sites (SNS) essentially serve as tools that enable people to exchange information, ideas, images, videos, and much more through a designated network. Graduate students generally favour social networking websites for leisure purposes also. Additionally, this research study revealed that individuals may engage with social networking websites due to social influence. The study indicates that the majority of students access social networking websites because of their friends. Lastly, the research explored how young people have been compromised regarding their personal and affiliated information.

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